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Gino Talks: our new home page is live!

Mar 18, 2019
2019: it’s the future. And at OPENLANE, we want to help you stay up to date with all the changes. That’s why our plans for this year are based around offering you the very best service possible. We are starting from the very beginning with a new home page. Exactly how will it improve our services? By making sure you find exactly what you need in these modern times …


New home page(s)

What you see when you head to our home page will depend on whether you’re logged in or not. If you’re logged out or if you haven’t signed up to OPENLANE, you’ll see the pre-registration info you need, with quick access to all the awesome cars being auctioned.

But try logging in. Look at how things instantly change. A more personalised home page appears—and it’s better targeted to your needs. It also offers super-quick access to our cars, with a carefully selected range based on your profile and recent activity. How’s that for convenience?

New home page

Search: Easy access to the cars you want to see

Let’s suppose you don’t see the exact car you’re looking for. This might happen if it’s a vehicle that falls outside your usual interest. Using the Search module, you’ll find it in the blink of an eye.

You’ll also notice that the new look makes the Search module more user friendly. It’s so 2019.


The latest news

Of course, we want you to be kept informed. The home page now features a News section. You’ll find the latest news there, as well as interesting updates and important facts and figures on the car market.


The year ahead

This is what we are unveiling for January. There’s still a whole year ahead of us. We have plenty of other plans underway, so you’ll see lots of changes, evolutions and improvements over the coming months. What should you expect? We could tell you here, but why not head to the OPENLANE home page to take a look?

In the meantime, please make sure you email me at [email protected] with any questions or feedback you might have about the new home page.

I look forward to hearing from you.

Kind regards,
Gino Vleminckx
Chief Commercial Officer
OPENLANE